Building a sharper digital identity for an Irish social media agency.

Building a sharper digital identity for an Irish social media agency.

We developed a new brand direction and website for Treacy & Co creating a more credible, contemporary presence built to turn attention into enquiries.

Client:
Treacy & Co

Industry 
Social Media & Marketing

Services
Branding, Web Design & Development

Technology

Framer

Figma

Adobe Illustator

Client:
Treacy & Co

Industry 
Social Media & Marketing

Services
Branding, Web Design & Development

Tech

Framer

Figma

Adobe Illustator

Turning Treacy & Co into a more confident agency brand.

Turning Treacy & Co into a more confident agency brand.

A new brand direction and website designed to strengthen credibility, clarify the offer and turn more visitors into enquiries.

Problem

A strong service without a digital presence to match.

Treacy & Co had the expertise and offer, but the brand and website didn’t communicate the same level of quality. The services needed clearer structure, the identity needed more distinction, and the overall experience needed to feel more established and easier to trust.

Solution

A clearer brand, stronger website and more considered digital experience.

We refined the visual identity, redesigned the website around clearer service communication, and created custom animated graphics to make the experience feel more distinctive. The result is a more confident digital presence built to improve clarity, credibility and enquiries.

An identity designed to feel established from day one.

A refined wordmark and compact T&CO mark create a flexible identity system that works consistently across web, social and smaller digital applications.

Positive
Negative

A distinctive wordmark built to be remembered.

The custom Treacy & Co wordmark balances editorial character with modern simplicity, creating a recognisable signature that feels considered, premium and unmistakably its own.

Bespoke website graphics designed to animate.

A set of custom interface-inspired graphics were created to support the Treacy & Co website, adding clarity, personality and motion throughout the experience. Each asset was designed to feel lightweight, purposeful and ready for animation across key sections of the site.

01

CONTENT STRATEGY Built around your goals Goal More qualified leads Audience Local business owners Pillars Trust / Results / Education 12 posts planned THIS WEEK 2 Reels 1 Case Study 2 Stories Direction approved Messaging aligned

02

CONTENT MANAGEMENT Plan. Schedule. Publish. Scheduled Publishing automatically M T W T F S S

03

CONTENT ENGINE Always on. Always on-brand. Plan Create Reel Story Carousel Brand

04

POST REEL RESULT +34% Qualified enquiries from social this month More of what converts

05

VERSION A Engagement 2.1% Useful, but weak hook WINNER VERSION B Engagement 5.8% Best-performing message VERSION C Engagement 3.4% Clear, less compelling

Problem

A social media agency without a brand that reflected its work.


Treacy & Co helps businesses build stronger brands online, but its own identity and website didn’t reflect the quality, creativity or strategic thinking behind the service. The brand lacked consistency, and the digital experience needed to feel more established, modern and credible.

Solution

A complete rebrand and website built to position Treacy & Co as the expert.


We rebuilt the brand from the ground up, creating a refined visual identity and a completely new website designed around clarity, credibility and conversion. From the logo and typography to custom graphics, service positioning and development, every touchpoint was designed to give Treacy & Co a stronger presence in the Irish social media market.

An identity designed to feel established from day one.

An identity designed to feel established from day one.

A refined wordmark and compact T&CO mark create a flexible identity system that works consistently across web, social and smaller digital applications.

Positive
Negative

A distinctive wordmark built to be remembered.

A distinctive wordmark built to be remembered.

The custom Treacy & Co wordmark balances editorial character with modern simplicity, creating a recognisable signature that feels considered, premium and unmistakably its own.

Bespoke website graphics designed to animate.

A set of custom interface-inspired graphics were created to support the Treacy & Co website, adding clarity, personality and motion throughout the experience. Each asset was designed to feel lightweight, purposeful and ready for animation across key sections of the site.

01

CONTENT STRATEGY Built around your goals Goal More qualified leads Audience Local business owners Pillars Trust / Results / Education 12 posts planned THIS WEEK 2 Reels 1 Case Study 2 Stories Direction approved Messaging aligned

02

CONTENT MANAGEMENT Plan. Schedule. Publish. Scheduled Publishing automatically M T W T F S S

03

CONTENT ENGINE Always on. Always on-brand. Plan Create Reel Story Carousel Brand

04

POST REEL RESULT +34% Qualified enquiries from social this month More of what converts

05

VERSION A Engagement 2.1% Useful, but weak hook WINNER VERSION B Engagement 5.8% Best-performing message VERSION C Engagement 3.4% Clear, less compelling