Scale & Elevate

Client Questionnaire

10 Minutes To Complete

First Name

Last Name

Your Website URL

How can I help you?

Getting to know your business

These questions will help with the strategy session and get to the core of your brand.

Please spend some time on these questions and don't hesitate to ask if you're not sure of anything.

Industry/Niche?

What does your business do? Give a short summary (1-2 sentences)

Why does your business exist? What is the story behind your business and the core values that drive you.

Mission and vision statement if you have one

What problems are you solving for your customer?

What are your main business goals? ( Multiple Choice )

What are your main business goals?

( Multiple Choice )

Clear brand recognition

To increase sales

Improved social presence

To connect with your audience better

To stand out from competitors

To refresh brand visuals

Other

Why do clients choose you? What sets you apart?

How are your clients finding you?

Your Audience

We want to get to know your audience to tailor our strategies and better connect with those who matter most to your brand.

Your Audience

We want to get to know your audience to tailor our strategies and better connect with those who matter most to your brand.

Describe your current clients/customers:

What is their situation right now? What problems are they facing?

What do they want? What is their ideal situation?

Are there any new clients/customers your would like to start attracting?

If yes, please expand on that. What do they want? What is their ideal situation?

Are there any new clients/customers your would like to start attracting? If yes, please expand on that. What do they want? What is their ideal situation?

What future does your brand want to create? What is the vision for your brand?

Key Competitors

We want to understand your key competitors to identify opportunities

and differentiate your brand effectively in the market.

We want to understand your key competitors to identify opportunities and differentiate your brand effectively in the market.

Who are your top 3 competitors?

Number 1 Competitors

Number 1 Competitor

What do you like or admire about them?

What do you dislike about them?

Number 2 Competitors

Number 2 Competitor

What do you like or admire about them?

What do you dislike about them?

Number 3 Competitors

Number 3 Competitor

What do you like or admire about them?

What do you dislike about them?

What is going to make your ideal client choose you over them?

You Brand

We want to understand your brand to ensure our efforts are aligned with your vision and values.

List 3-6 descriptive words that you feel describe how you want your clients/customers to perceive your business?

What are your brand values?

How do those values resonate with you and your business?

What are your brand values?

How do those values resonate with you and your business?

What words would you use to describe your brand's personality?

What message do you want to convey to your customers?

How do you want your customers to feel when they interact with your business?

What message do you want to convey to your customers? How do you want your customers to feel when they interact with your business?

Do you have any colour preferences for your brand? Are there any colours you would like to stay away from?

What are 3 brands that you love the design of? What specifically do you like about each of them?

Creative direction & visual identity

It’s time to look at the visual side of your brand and get a clearer idea of what you imagine your dream brand aesthetic to be. Don't worry if you're not sure as it's our job to steer the visual direction.

What words would you choose to describe your desired vibe and look?

If you have an existing brand identity, why isn't it working for you?

Any font styles that you like and why?

Any font styles that you dislike and why?

Are you envious of any business’ branding? If so, who and what makes it so special?

Are there any business’ branding that you just don’t resonate with?

If so, who and what specifically do you dislike?

Are there any business’ branding that you just don’t resonate with? If so, who and what specifically do you dislike?

Budget & Timeline

Please describe the main objectives you aim to achieve through your social media marketing efforts. This could include increasing brand awareness, driving website traffic, generating leads, boosting sales, or any other specific goals you have in mind.

What's your budget?

Budget not specified

Do you have any specific timeline or deadlines in mind?

Do you have any specific timeline or

deadlines in mind?

Additional Information:

Is there anything else you'd like us to know about your branding and design preferences, including any specific goals, inspirations, or requirements? Please share any additional details that can help us better understand your vision and tailor our creative approach to meet your needs effectively.

Is there anything else you'd like us to know about your business goals?